Year: 2024 | Month: March | Volume 69 | Issue 1

Corporate Support as a Strategic Factor for Increasing the Economic Efficiency of Enterprises

Olena Hubarenko Oksana Khilukha Ljubov Gut Yana Nikitina and Olena Ivanenko
DOI:10.46852/0424-2513.2.2024.24

Abstract:

This study explores the impact of corporate support mechanisms—financial assistance, technology transfer, and consultancy services—on the economic efficiency of enterprises, integrating stakeholder analysis, prioritization, and theory into its analysis. Utilizing logistic regression on data from 250 diverse enterprises, the study reveals significant enhancements in economic efficiency through corporate support. Financial assistance increased the likelihood of high economic efficiency by 2.0 times, with technology
transfer being even more influential, making enterprises 3.5 times more likely to achieve high efficiency. Consultancy services also played a significant role, improving efficiency likelihood by 1.8 times. The analysis provided a confidence interval of 1.2 to 2.7 for consultancy services, with a p-value of 0.005, highlighting its relevance. Additionally, the study delved into the role of enterprise characteristics and the competitive environment, revealing nuanced insights into their interaction with corporate support effectiveness. While enterprise size and sector did not exhibit a direct significant impact on economic efficiency, the competitive market dynamics were found to slightly decrease the likelihood of achieving high efficiency, with a negative coefficient indicating a complex relationship. The research further examines the complex interplay between corporate support and factors such as enterprise characteristics, market competition, and importantly, stakeholder interests. It suggests that aligning corporate support strategies with the nuanced expectations and priorities of stakeholders—not just focusing on direct economic gains—can significantly bolster an enterprise’s growth and operational efficiency. By advocating for tailored support strategies that consider the diverse needs and conditions of enterprises along with a comprehensive stakeholder approach, the findings highlight the essential role of corporate support in enhancing economic performance and competitive advantage, emphasizing the critical need for policies
and practices that are responsive to both enterprise needs and stakeholder considerations.

Highlights

  • The complex interaction between corporate support, enterprise specialization, market competition, and stakeholder interests suggests that aligning corporate support strategies can significantly contribute to enterprise growth and operational efficiency.




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